The Challenge

Create an original brand identity and web presence for a local acoustic jazz-rock band.

The Solution

Far From Close is one of my musical outlets. I’m grateful to the band for giving me creative control over the look and feel of our art and design. The logo is a play on the band name. Quite literally, “Far” is farther away visually than “Close” with the “From” forming a shadow in perspective.

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Here’s an original rough sketch of the concept.

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The goal of this site was to create something that felt clean and visually timeless regardless of the device it was viewed on. The stunning background photos provide a beautiful backdrop for enjoying the musical stories the band creates.

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This site was included as a design example in “The Mobile Web Designer’s Idea Book” by Patrick McNeil.

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Check out the band at farfromclose.com.

Welcome to the bottom of the page. If you need a new website design, a graphic refresh, some suggestions on how to improve the site you have, or even band (and brand) merch design like t-shirts and hats, THE MACHINE can help. Let’s talk.